We name the changeand make it stick Case Studies Diageo-Way of Innovation IKEA-Consumer-Led Growth McCain-Occasions Philips-Consumer Experience Journey CCEP-RGM Challenge Diageo-Way of Brand Building Compass Group-Mapping for Action Heineken-Affligem Masterclass CCEP-Frontline Selling AkzoNobel-Marketing Excellence Compass Group-Medirest Costa-Costa Academy Kuoni-Unlocking Customer-Led Growth Heineken-Better Briefs Diageo-Peak Performance AkzoNobel-Stage-Gate Diageo-Diageo Way of Customer Marketing Diageo-Customer Value Creation Diageo-Diageo Way of World-Class Selling Diageo-Data to Insight Compass Group-Retail Excellence IKEA-Core Area Toolkit AkzoNobel-Marketing Manifesto CCEP-Key Accounts Leadership Programme Compass Group-Leadership In Action AkzoNobel-Go to Market Heineken-Storytelling Direct Shell-Insight Power Compass Group-Consumer-led Growth IKEA-Storytelling Compass Group-MAP Explained Compass Group-Take Control Heineken-Day in the Life McCain-Marketing @ McCain Heineken-Channel Guide Heineken-Responsible Comms Diageo-ACT IKEA-INGKA Way of Marketing Philips-Marketing Academy Heineken-Transform Brand Building Heineken-Storytelling Heineken-Marketing Effectiveness Heineken-Game Changer News UK-News UK Diageo-Luxury Selling Skills Diageo-DWBB Hackathon IHG-Way of Sales First Direct-Marketing Excellence
