News UK

Getting Great Work

We partnered with News UK to deliver Getting Great Work—a creative leadership program equipping teams to judge, brief, and buy powerful ideas. Using practical checklists, “Will Buy/Won’t Buy” benchmarks, and hands-on workshops, the program built confidence to recognise excellence, challenge mediocrity, and unlock campaigns rooted in real life that truly change behaviour.

Two printed sheets of paper with a red and white design, one titled "The Sun JOB DONE!" and the other titled "Huddle #1 Set Expectations," containing checklists and instructions for assessing a creative team project.
A printed sheet with the headline 'The Sun,' divided into sections for assessing creative work, including a brief, background, audience, learnings, and checklists for buying and feedback.
Two sheets of paper with instructions for assessing creative work, including sections for invitations, items to bring, and watch-out tips, printed in red, black, and gray on white paper.