Akzo Nobel

Stage-Gate

AkzoNobel tasked us to create a launch communication showcasing Gensight 2.0, a key application in its Stage-Gate process. We responded with a fun and engaging short movie encapsulating the tool’s key benefits: streamlined project planning, greater efficiency, and accelerated sustainable product development delivering faster, smarter innovation with customer value at its core.

Two colorful biplanes flying among cartoon clouds, labeled as 'AkzoNobel Core Process' and 'Stage-Gate' with a character in each plane leg of the flight path.
A sheet of graph paper with blue grid lines and two blue punched holes, bordered by a darker blue margin on the sides.
Illustration of a truck with the AkzoNobel logo, promoting the Making Stage-Gate faster and more effective.
Notebook paper with a drawing of a man and a large hole puncher, with papers coming out, and printed text that reads 'There is duplication of work - creating gate documents from scratch'.
A globe on a stand and handwritten text on graph paper background stating, 'The process we, and many companies around the world use...'