Case studies

Affligem Brand Building
How do you develop an authentic, differentiated positioning?
AkzoNobel Brand Planning
How can you write better commercial plans in less time with less pain?
AkzoNobel Recruitment
How can you improve the effectiveness of your recruitment process?
Heineken Digital Rockstars
How do you get your team to think digitally as part of their day job?
Heineken Storytelling
How can you improve connections with your consumers by telling a story?
Heinz Innovation Marketing Mission
How do you quickly fill your innovation pipeline?
IHG Capability Programme
How can you affect long-lasting change in an organisation, which is globally dispersed?
Jordans & Ryvita Capability Tracker
How do you know if good is good enough? Measuring and tracking the capability of your team.
Twinings Marketing Capability
How do you step change marketing capability? Investing consistently for success.
Twinings Organisation Design
How do you structure to deliver your Business strategy? Have you got the right people doing the right jobs, with the right amount of resource?
Lipton Ice Tea Global Brand Communications
How do you bring local markets together around the world to develop a global campaign that works for all?
McCain Brand Idea
How do you identify a brand idea that works across multiple markets?